From 363 to
1,200+ Monthly
Visits in 90 Days
A data-driven growth proposal for Biosymm — SEO overhaul targeting FIFO and mining HSEC managers, conversion funnel redesign, and full-stack paid ads management across Google and LinkedIn.
SEO Overhaul
FIFO & mining keyword targeting, technical fixes, location pages for 9 clinics
CRO & Conversion
B2B lead funnel from zero, segmented journeys for clinic vs corporate buyers
Full-Stack Paid Ads
LinkedIn (HSEC managers), Google (occupational health search intent)
B2B Lead Engine
ICP: Mining HSEC managers with AUD$50K–300K/yr spend potential
The Opportunity Nobody Is Chasing Online
1 Mining HSEC Contract = AUD $50,000–$300,000/year. That's 6 months of marketing spend in a single client. FIFO physio searches are growing — and Biosymm's closest competitor (APM) gets 121x more organic traffic. The gap is large, visible, and closeable.
This entire proposal — the SEO audit, ICE-scored CRO issues, keyword gaps, revenue model — was built independently before this call existed. Not from a template. From 4 hours of actual research on biosymm.com.au. That's how I engage with clients I want to work with.
